Social media, apps, mobile information: the world is changing rapidly for information professionals!  You need to think in terms of what the customer needs, of what tools he uses, not of what you have to offer. For information professionals innovation is essential.

This exchange programme will teach you what these innovations are and how you can advise organizations who want to innovate with their information for their customers (within or outside their organization). You will focus on all the aspects that are important for creating and maintaining an innovative information service: marketing, trends, systems, e-business. In the project you will advise an organisation or company on how to deal with a (real life) question in this area.