Game Lab

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During our Game Lab semester, you will form start-up groups and work in partnership with fellow students and professionals to concept and pitch a game that you have to design in order to convince the judges of its potential. In the second half of the semester, you will start development according to production specifications determined by the greenlit projects from the first half of the programme. By critically assessing your budget, role requirements, technology and concept you will set up or join a development team.

Capacity
There are a limited number of places reserved in this programme for exchange students. Please note that only students who are enrolled in a Gaming bachelor programme at their home institution can apply for this exchange semester.


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Project Game Lab #1

Credits

5

Content

During Game Lab #1, you will form start-up groups and work in partnership with fellow students and professionals to concept and pitch your game in order to convince the judges of its potential.

In a series of workshops, coaching sessions and presentations you will work your way through numerous gates in which your concept and business case will be assessed by professionals. During the course of the project the professionals will not accept various ideas as potential products. This creates lots of potential for you as an entrepreneurial student since there is a majority of work to fulfill.

By the end of the course the professionals will have accepted a few products for the next phase, which will be used as input for the development in the following period.

Know your business

Credits

3

Content

During the course 'know your business' you will start working on the business side of product / service development.  You will start working on adding value for potential clients.

By designing a proposition you will talk to potential clients and companies to determine your own added value. In a series of lectures you will work through several models such as a business model canvas and see how they can be applied within your own unique context. 

Ultimately you will present how you have increased the value of your product / service in an iterative fashion. In a final assignment you will describe what your personal addition has been throughout this process.

Elective

Credits

4

Content

In this phase of the curriculum, students can choose to further enhance their knowledge with a series of deepening / widening courses. There are multiple modules that students can choose from such as: Game Art, Game Development, Game Design or Entrepreneurship. 

These modules will develop your skillset towards a certain specialty. Students can choose one of these modules in the first block of Game Lab and one in the second block of Game Lab. Modules can not be done twice, so you will have to choose multiple specialties.

Design Research

Credits

3

Content

The goal of this course is to show how research and design can be integrated in the design of games. As the goal of any game – be it entertainment or educational – is to realise a certain effect in the end user by creating a fitting user experience. An important question is thus: how do we ensure that the intended effect is actually realised by the game?

This  course is an enhancement of previous research courses like Design Research in year 1 and User Centered Design in year 2. The student learns more about doing research and the research cycle. Various research strategies and methods will be discussed on this course,  where a focus will be on preparing and conducting evaluations of game designs.

The course consists of classes about Design Research and evaluating methods. The course is assessed via pair poster presentations and a group report.

Project Game Lab #2

Credits

5

Content

In Project Game Lab #2 you will start development according to production specifications determined by the greenlit projects from Game Lab #1. By critically assessing your budget, role requirements, technology and concept you will set up or join a development team. 

As a professional individual you will provide your team the needed hours and effort to complete the development of the greenlit concept. This means in most cases you will put in lots of hours to develop the needed assets and code. 

During this course you will receive coaching from professionals on art, production, management and development. But your fellow group members provide the majority of knowledge in order to finish development.

In a final demonstration you will showcase to the judges and fellow students. This includes the actual working product, but also an insight on your production process

Control your business

Credits

3

Content

As an addition to the course 'know your business' you will dive deeper into executing the business side of your idea/product/service. This requires you to properly organize, manage and come up with a fitting marketing approach.

Using a marketing campaign you have created you will appeal to new types of customer segments. In a series of lectures you will gain knowledge about different styles of leadership, innovation and improving your soft skills. These skills are not just gained within the classroom, but you will experience them in external events.

Ultimately you will show the results of your effort and in a final assignment you will describe what your personal addition has been throughout this process.

Elective 2

Credits

4

Content

In this phase of the curriculum, students can choose to further enhance their knowledge with a series of deepening / widening courses. There are multiple modules that students can choose from such as: Game Art, Game Development, Game Design or Entrepreneurship. 

These modules will develop your skillset towards a certain specialty. Students can choose one of these modules in the first block of Game Lab and one in the second block of Game Lab. Modules can not be done twice, so you will have to choose multiple specialties.

Digital Ethics

Credits

3

Content

In the workfield handling digital systems and data in an ethical and proper way is vital. Especially since the majority of consumer data is being stored and traded. Also the tracking of consumer behavior by automated systems is an important aspect in modern times. 

Companies and organizations are targeted by hacking attempts at an increasing rate. Knowing what the rules and regulations are in regards to these subjects is essential.  

Beside that the digital ethics of entrepreneurship within organizations and governmental institutions are key components within the course Digital Ethics. Throughout this course you will work with ethics, privacy and digital security in regards to your field of work.


Hilco Boerlage 

j.r.h.boerlage@pl.hanze.nl

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