Are you ambitious, independent and motivated to learn about internationally oriented companies? Would you like to learn how to collaborate in an intercultural setting? Does the idea of spending a year abroad excite you? International Business is the programme for you!

Download our brochure or sign up for the open day

The International Business programme prepares you to become an international business professional who is capable of helping internationally operating businesses achieve their goals. Besides learning about key business functions such as Marketing, Finance, Operations and HR, you will also work on your professional skills, including intercultural sensitivity, information management and communication skills.

To deepen your cultural awareness and broaden your international horizon you will spend a full year abroad that includes a semester at a partner university and an international work placement. Non-Dutch students have the possibility to stay in the Netherlands and follow a minor at Hanze UAS. The International Business programme provides the perfect study environment for a business bachelor's student who has strong, international ambitions!


Difference between 3- and 4-year programme

What sets the International Business three-year programme apart from the four-year track is that it is designed for students with a higher secondary school education, such as the Dutch vwo level, International Baccalaureate or an international equivalent. This allows you to do a fast track, thus requiring ambition and a strong commitment to self-study. By the end of the three-year programme, you will have achieved the same degree as students from the four-year track. From the second year onwards, you will follow the same programme as the four-year bachelor.

International Business (IB) graduates obtain an internationally recognised degree: Bachelor of Business Administration (BBA).

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Click on the image above to find out what students think of this programme, the chances of finding a job after graduating, and more.

For more information, go to (Dutch).

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Programme structure

Programme structure

The IB three-year bachelor's is an English-taught programme. Each year consists of two study semesters. The programme is designed for students with a higher secondary school education, such as the Dutch vwo level, International Baccalaureate or an international equivalent. The programme consists of 180 European Credits (ECTS), with 60 ECTS earned each year. In order to continue with the study, students are required to finish the first year with a minimum of 45 ECTS.

The first year

The first year

The first year brings together students with similar academic backgrounds and abilities. The curriculum has a clear international focus and direction. Knowledge is acquired and assessed through classes, group work, research, business labs, assignments and written examinations. A strong commitment to self-study is also needed. Throughout the year students demonstrate their growing professional and personal competencies in a dedicated portfolio.

Focus areas

The first year introduces you to the principal areas of business in preparation for the year abroad. These areas include Marketing & Sales, Finance & Accounting, Supply Chain Management and Human Resource Management. You will experience how these areas are interrelated through Business Labs and integrated cases. The Business Labs are simulation environments in which you work in groups in a business-like set up. You will work on personal development and professional related competencies in Global Citizenship modules. 

Academic Advisor

Academic Advisor

IBS offers valuable study mentoring throughout all phases of the IB programme. Each student is assigned a dedicated Academic Advisor during the introduction period. In the first year, academic advice concentrates on following study progress and assists you in adjusting to the IB programme and higher education in general. In the second and subsequent years, the Academic Advisor continues to monitor study progress. You will also get expert support when writing your study plan, as well as help and guidance in other student matters.

Study abroad

Study abroad

During the second year, you spend a full semester studying at one of our many partner universities around the world. We have more than 100 partner institutions all over the globe: Argentina, Australia, Curaçao, Finland, Hong Kong, Peru, Taiwan, United States; you could end up anywhere! This is a unique opportunity to expand your knowledge of different cultures and develop your language skills. Studying abroad is mandatory for all Dutch students. Non-Dutch students may choose a minor (elective semester) at IBS or a minor from another Hanze UAS school.

International placement

International placement

The other semester is spent working in an internationally oriented company or organisation outside your home country, where you can apply what you have learnt during the first year of your study. Our students complete placements at top global companies, such as Hugo Boss in New York, Microsoft in Dublin, SEAT in Barcelona, Bosch in Mexico City, PwC in Hong Kong and Philips in Amsterdam, as well as at exciting SMEs and startups.

The final year

Graduation minor

You begin your third and final year with a semester in which you take modules relating to your minor. This enables you to gain an in-depth understanding of the specialisation you have chosen. You can choose a graduation minor in the areas of:

Graduation project

In your final semester, you complete a graduation project in which you are regarded as a consultant for an external company. You will be required to obtain, define, analyse and research a business-related problem, write a final report and present/defend your findings in an oral presentation.

​Career opportunities

Career opportunities

Our alumni are located around the world and work at top global companies, such as Google, IBM, Rabobank, Volkswagen, PwC, and Philips. The most popular roles include:

  • marketing & sales manager
  • finance & accounting manager
  • business consultant
  • project & account manager
  • entrepreneur

Many graduates are offered jobs with their placement company or the company for which they did their final graduation project. We are even contacted directly by international companies that are specifically looking for our graduates.

Master's programmes

Master's programmes

After successful completion of your Bachelor of Business Administration, you can continue with a postgraduate study at Hanze UAS by enrolling in one of our professional master's programmes. If you want to find out which master's degree you can pursue at Hanze once you've obtained your bachelor's degree, or if you're interested in a master's programme and want to find out which bachelor's degrees give access to this programme, you can make use of the Transfer tool bachelor - master

IBS currently offers a Master in International Business and Management and a Master of Science in Business Studies (Interdisciplinary Business Professional), which allow direct-entry to International Business graduates. For an overview of all English-taught master's programes at Hanze UAS, click here



IBS has carried out a comprehensive social media research to track its alumni in the global job market. The results (2017) showed that IBS alumni are in employment in a wide range of business-related roles. The popular peaks of marketing, finance and accounting, management, business development and consultancy are supportive of the IB graduation minors. This is a firm indication that IBS graduates have built the appropriate knowledge and skills to successfully enter their chosen field of expertise. Since the early 1990s, IBS has seen over 3,000 business students graduate from its bachelor's (88%) and master's (12%) programmes.

Year 1

  • Marketing
  • Finance & Accounting
  • Supply Chain Management
  • Human Resource Management
  • Business Labs
  • Business Research
  • Economics & Communication
  • Intercultural & Professional Competency
  • Business Law
  • Global Citizenship

Year 2

  • Study abroad (partner university)
  • International work placement

Year 3

  • Graduation minor
  • Graduation project & thesis

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