International Pop Culture

​Minor International Pop Culture

In Leeuwarden at Minerva Academy of Pop Culture, Hanze University of Applied Sciences we offer a minor International Pop Culture for students from Erasmus partner schools of Minerva Art Academy. This minor is also available for regular Minerva students as well as other students of the Hanze University of Applied Sciences, Groningen or students from other art schools in the Netherlands that are connected to the Kies Op Maat programme. The minor has a length of one semester (30 EC).

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Unique educational concept

The Academy is located in the North of the Netherlands in the province of Friesland. We offer the bachelor program Popular Culture. The minor programme is part of the bachelor programme and has the same interdisciplinary approach of learning and working in which crossovers are possible. For example between design, music, media, theatre, or technique.  Not the disciplines as such are heart of the matter but developing a concept or focusing on urgent questions regarding the society we live in. We focus on concepting, creating, and sharing. Our strength is to work and learn in creative teams and to create new networks.

We educate our students in becoming artistic professionals or 'change makers'. We do not have a regular curriculum in which we offer knowledge or skills. We turn it the other way around and ask our students what they would like to learn or would like to develop. They work on their own projects.  As a minor student you will do the same.  Before you start you have to focus on specific goals you want to achieve.  During the project you will be working with concrete targets, have a specific audience and maybe work with a real budget. For this type of education you need to be responsible and be able to motivate yourself.  All projects are for real and do not only exist on paper. This means you can realize them somewhere, somehow within the field of Popular Culture.

The core of the minor program exists of the production house meetings, consultations and lab's. A production house has approximately twenty students and four tutors. This is the place where you develop knowledge, give presentations, reflect, debate, have field trips etc. that all contribute to your project. The production house focuses on research & development and project coaching. We use different methods for example presenting your progress to other students or debate on current issues regarding your project or pop culture in general. Also you will receive project coaching based on your plan and goals and we have field trips to artistic professionals, companies, festivals etc.

Consults are individual meetings with the tutors. You can make a personal schedule regarding the amount of consults you need regarding your project.

For the instrumental skills you can go to what we call lab meetings. There are four labs: music, design, performance space and entrepreneurship. Within the labs you focus on making stuff regarding e.g. design, creative writing, singing, drum, guitar, photo, video, keys, singersong writing, interdisciplinairy performances, how to be an artistic entrepreneur etc.


Examples of projects former minor students worked on: making a video clip, doing research on subjects regarding music or design, offering workshops, band coaching, creating a concept for a festival, writing songs, organizing an event, produce an album, organizing a release party, publicity for a theatre festival, designing a magazine etcetera.


At the Academy we do not work with grades. Each student works on collecting competences. During the minor programme you have to work on ten competences. Each competence = 3 EC (credits). At the end of the minor you have to do an assessment in order to get the 30 EC. Each competence has to be examined sufficient. During the process you will collect feedback on your project.

Coretasks and competences

At the Academy the students work with coretasks and competences they want to develop. In order to proof your artistic growth/progress you will have to show in what way you worked on the coretasks and competences and how they are connected to your project.

Examples of coretasks are: 
1. Exploring, interpreting and researching trends and developments
2. Devising and developing a concept
3. Designing a product, service, situation or experience based on a concept
4. The realization of a product, service, situation or experience
5. Managing creative and social processes
6. Initiating impact on the environment

1. Developing a vision
2. Creating power
3. Communication skills
4. Ability to cooperate
5. Innovative capacity
6. Reflective capacity
7. Environment orientation
8. Entrepreneurship
9. Organizational capacity

In order to complete the minorprogramme the student has to work on 10 competences which are connected to one of the six coretasks. One competence is 3 EC.

Admission requirements

Candidates can apply through the application page and will be asked to send in a (digital) portfolio and a motivation letter.

Programme duration and dates 

In order to apply for the minor International Pop Culture you have to register at the ISD desk of Hanze University. All information can be found at the information page of ISD (International Student Desk). 

When you registered at ISD you will receive an email regarding the information/portfolio you should send. We pay specific attention to your creative abilities and your ability to formulate a realistic plan of approach.


  • Autumn semester (AS): September – February
  • Spring semester (SS): February – July

Read more information about ECTS credits or the Dutch grading system.

Anne Karen de Boer

Minerva Academie voor Popcultuur
Achter de Hoven 23
8933 AG Leeuwarden
T 058 292 16 00

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