Fundamental Areas of Business

The first year introduces you to the fundamental areas of business: Marketing & Sales, Finance & Accounting, Supply Chain Management and Human Resource Management.

You’ll gain the essential knowledge and skills to understand how businesses work. For example, you will learn how to:

• Create financial statements and analyze a company’s performance
• Explain Human Resource Management (HRM) strategies
• Understand marketing and the steps in the marketing process
• Discover how Logistics Customer Service supports goal setting, decision-making, and performance

You’ll also explore other key areas:

• Law – Learn about the international legal and political context that shapes business decisions
• Economics – Understand important concepts like inflation, interest rates, and exchange rates

This programme gives you a solid starting point for understanding the world of business and prepares you for real-life challenges.

For the course Finance & Accounting we offer an online taster session. Would you like to learn about the content of this course? Then go to the Online Study Taster page.